ServiceScore™ & Ranking Explained
How ServiceScore™ is calculated and how listings rank on ClinicBooking
Plain-English Summary
ServiceScore™ measures customer service performance only (responsiveness, reliability, info completeness, verified feedback). It does not measure medical proficiency, outcomes, or clinical quality and is not a recommendation, guarantee, or medical advice.
On This Page
What ServiceScore™ Is (and Isn't)
ServiceScore™ is a machine-calculated indicator of how a clinic or individual provider performs on customer service across ClinicBooking. It draws on millions of interaction data points (e.g., response times, reply rates, verified reviews, profile completeness, pricing disclosure, and reliability signals).
- Focus: responsiveness, reliability, transparency, and user communications quality.
- Not a measure of medical proficiency, training, outcomes, safety, or clinical quality.
- Not an endorsement or guarantee; not medical advice; not a comparative ranking of clinical skill.
- Updated daily, calculated on a rolling lookback period (typically up to 12 months).
Signals & Weights (Overview)
Signals may evolve; weights are indicative and periodically re-tuned to improve integrity and fairness.
Response time
25%Median time to first reply via platform (email/SMS/in-app/phone routing)
Reply rate & resolution
20%% of inquiries answered; % resolved or scheduled within SLA windows
Verified review quality
20%Volume/recency of verified reviews; helpfulness; pattern integrity
Listing completeness
15%Pricing transparency, staff credentials, hours, languages, photos (policy-compliant)
Reliability signals
10%Bounce/undeliverable rates; phone connection success; appointment adherence
Compliance posture
10%Policy compliance (photo/video rules, review conduct), complaint rates, dispute outcomes
| Signal | What We Measure | Sample Weight* |
|---|---|---|
| Response time | Median time to first reply via platform (email/SMS/in-app/phone routing) | 25% |
| Reply rate & resolution | % of inquiries answered; % resolved or scheduled within SLA windows | 20% |
| Verified review quality | Volume/recency of verified reviews; helpfulness; pattern integrity | 20% |
| Listing completeness | Pricing transparency, staff credentials, hours, languages, photos (policy-compliant) | 15% |
| Reliability signals | Bounce/undeliverable rates; phone connection success; appointment adherence | 10% |
| Compliance posture | Policy compliance (photo/video rules, review conduct), complaint rates, dispute outcomes | 10% |
*Weights are illustrative and may be adjusted to protect system integrity.
How Search Ranking Works (Separate from ServiceScore™)
Search/display ranking uses a relevancy algorithm distinct from ServiceScore™. Payment does not override relevancy; sponsored listings are labeled "Featured".
Location relevance
Geo proximity to search area; travel-friendly options if user allows
Overlapping polygons handled to improve accuracy
Treatment match
Exact/parent treatment taxonomy alignment
Encourage clinics to map to canonical treatment families
Listing quality
Brochure score: completeness, pricing, staff info, compliant media
Regular updates help
Responsiveness
Response time and reply/resolution rates
SLA adherence rewarded
ServiceScore™
Used as one of several inputs
Does not dominate clinical relevance
Policy compliance
Reduced placement for repeated violations or unresolved complaints
Protects community integrity
| Ranking Factor | How It's Used | Notes |
|---|---|---|
| Location relevance | Geo proximity to search area; travel-friendly options if user allows | Overlapping polygons handled to improve accuracy |
| Treatment match | Exact/parent treatment taxonomy alignment | Encourage clinics to map to canonical treatment families |
| Listing quality | Brochure score: completeness, pricing, staff info, compliant media | Regular updates help |
| Responsiveness | Response time and reply/resolution rates | SLA adherence rewarded |
| ServiceScore™ | Used as one of several inputs | Does not dominate clinical relevance |
| Policy compliance | Reduced placement for repeated violations or unresolved complaints | Protects community integrity |
Display Rules & Labels
- Scores refresh daily; "N/A" if insufficient data.
- We show "Featured" on paid placements; payment never alters the underlying score.
- We may show "New to ClinicBooking" for recent profiles.
- Where meaningful, we show a lookback window (e.g., "based on last 12 months").
New Clinics & Insufficient Data
Some clinics haven't been active long enough or don't yet have enough interactions to generate a score. Lack of a score is not negative—users should review the profile details, pricing transparency, and verified reviews (if any), and may still contact the clinic.
Anti-Gaming, Review Integrity & Enforcement
- No manipulation. Clinics may not gate reviews, buy/swap reviews, script responses, or use bots.
- Integrity systems. We use anomaly detection, velocity checks, device/network risk scoring, and verification flows.
- Consequences. We may nullify tainted signals, suppress listings, remove content, suspend accounts, or refer egregious conduct to authorities.
Paid Placement & Commercial Independence
Clinics may purchase advertising or subscription products. Payment does not affect ServiceScore™. Sponsored units are clearly labeled "Featured" and remain subject to relevancy and policy compliance.
Provider Obligations (Keep Data Accurate)
- Maintain accurate, non-misleading listings (pricing ranges, staff credentials, hours, languages, photos—policy compliant).
- Respond to user inquiries promptly; keep contact channels functional.
- Follow our Photo & Video Policy, Code of Conduct, and Terms of Service.
- Do not offer incentives contingent on review content; disclose any permitted incentives per policy and law.
Tips for Patients: How to Use ServiceScore™
- Treat ServiceScore™ as one input among many—also check licensing, experience, consultations, and verified reviews.
- "N/A" means insufficient data, not a negative judgment.
- Always consult your own clinician; nothing here is medical advice.
Transparency, Corrections & Appeals
Providers can request a review of specific data they believe is inaccurate. We may request substantiation (e.g., logs). If errors are confirmed, we fix them and recalculate. Repeated frivolous challenges may be limited.
- To challenge data, contact: care@clinicbooking.com.
- We maintain an audit trail of adjustments for integrity and compliance.
Privacy & Data Handling
Scoring uses operational metadata (timestamps, delivery/connection status, verified review status) and does not require accessing PHI. We aggregate/de-identify where possible. See our Privacy Policy and Consumer Health Data Notice.
Legal Disclaimers (Read Carefully)
- No medical advice or endorsement. We don't practice medicine; scores aren't clinical assessments.
- No warranty or guarantee. Scores are provided "as is," may change, and may be limited by available data.
- No duty to verify or monitor. We do not assume an ongoing duty to vet providers; we may act at our discretion.
- CPOM / Anti-kickback. We do not split fees for healthcare services; commercial products are separate and disclosed.
- Right to modify. We may adjust methods, signals, and displays to protect system integrity.
Contact
Support: care@clinicbooking.com
Corporate: hello@spyface.com
Address: Spyface Tech Company, LLC (d/b/a "ClinicBooking"), 30 N Gould St Ste N, Sheridan, WY 82801, USA
