How ServiceScore™ is calculated and how listings rank on ClinicBooking
ServiceScore™ measures customer service performance only (responsiveness, reliability, info completeness, verified feedback). It does not measure medical proficiency, outcomes, or clinical quality and is not a recommendation, guarantee, or medical advice.
ServiceScore™ is a machine-calculated indicator of how a clinic or individual provider performs on customer service across ClinicBooking. It draws on millions of interaction data points (e.g., response times, reply rates, verified reviews, profile completeness, pricing disclosure, and reliability signals).
Signals may evolve; weights are indicative and periodically re-tuned to improve integrity and fairness.
Median time to first reply via platform (email/SMS/in-app/phone routing)
% of inquiries answered; % resolved or scheduled within SLA windows
Volume/recency of verified reviews; helpfulness; pattern integrity
Pricing transparency, staff credentials, hours, languages, photos (policy-compliant)
Bounce/undeliverable rates; phone connection success; appointment adherence
Policy compliance (photo/video rules, review conduct), complaint rates, dispute outcomes
| Signal | What We Measure | Sample Weight* |
|---|---|---|
| Response time | Median time to first reply via platform (email/SMS/in-app/phone routing) | 25% |
| Reply rate & resolution | % of inquiries answered; % resolved or scheduled within SLA windows | 20% |
| Verified review quality | Volume/recency of verified reviews; helpfulness; pattern integrity | 20% |
| Listing completeness | Pricing transparency, staff credentials, hours, languages, photos (policy-compliant) | 15% |
| Reliability signals | Bounce/undeliverable rates; phone connection success; appointment adherence | 10% |
| Compliance posture | Policy compliance (photo/video rules, review conduct), complaint rates, dispute outcomes | 10% |
*Weights are illustrative and may be adjusted to protect system integrity.
Search/display ranking uses a relevancy algorithm distinct from ServiceScore™. Payment does not override relevancy; sponsored listings are labeled "Featured".
Geo proximity to search area; travel-friendly options if user allows
Overlapping polygons handled to improve accuracy
Exact/parent treatment taxonomy alignment
Encourage clinics to map to canonical treatment families
Brochure score: completeness, pricing, staff info, compliant media
Regular updates help
Response time and reply/resolution rates
SLA adherence rewarded
Used as one of several inputs
Does not dominate clinical relevance
Reduced placement for repeated violations or unresolved complaints
Protects community integrity
| Ranking Factor | How It's Used | Notes |
|---|---|---|
| Location relevance | Geo proximity to search area; travel-friendly options if user allows | Overlapping polygons handled to improve accuracy |
| Treatment match | Exact/parent treatment taxonomy alignment | Encourage clinics to map to canonical treatment families |
| Listing quality | Brochure score: completeness, pricing, staff info, compliant media | Regular updates help |
| Responsiveness | Response time and reply/resolution rates | SLA adherence rewarded |
| ServiceScore™ | Used as one of several inputs | Does not dominate clinical relevance |
| Policy compliance | Reduced placement for repeated violations or unresolved complaints | Protects community integrity |
Some clinics haven't been active long enough or don't yet have enough interactions to generate a score. Lack of a score is not negative—users should review the profile details, pricing transparency, and verified reviews (if any), and may still contact the clinic.
Clinics may purchase advertising or subscription products. Payment does not affect ServiceScore™. Sponsored units are clearly labeled "Featured" and remain subject to relevancy and policy compliance.
Providers can request a review of specific data they believe is inaccurate. We may request substantiation (e.g., logs). If errors are confirmed, we fix them and recalculate. Repeated frivolous challenges may be limited.
Scoring uses operational metadata (timestamps, delivery/connection status, verified review status) and does not require accessing PHI. We aggregate/de-identify where possible. See our Privacy Policy and Consumer Health Data Notice.
Support: care@clinicbooking.com
Corporate: hello@spyface.com
Address: Spyface Tech Company, LLC (d/b/a "ClinicBooking"), 30 N Gould St Ste N, Sheridan, WY 82801, USA